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Stay curious? Really?

Updated: Feb 5

Some of you may have noticed our new message parked with our logo, "Stay curious, friends.". Some of you have been curious enough to ask “Why stay curious?”. And then some of you may be thinking, "this must be their crazy social media guy back at it again". And you would be RIGHT!

Well, this message is more than just a fun marketing moniker, (which, it IS. I mean, come ON!). But it is also a call out of easy and mindless passivity - into thoughtful and intentional action. At its core, it summarizes what the word “discovery” is all about.

Think about it. The greatest discoveries of the last couple hundred years, let alone through all recorded history, were made by people who stayed curious enough to keep 'pushing the envelope' of "what is" into the future of "what could be" - and their tenacity ... has now, and always, “made history”.


Whether it is the discovery of new lands, new ideas, new freedoms, new inventions, or new capacities of the human mind, body, or spirit - just consider the immediate names that come to mind.


Jesus the Christ. He only split time in half, right!?! Christopher Columbus. Abraham Lincoln. Sojourner Truth. (just Google her) Thomas Edison. Albert Einstein. The Wright brothers. Henry Ford. Amelia Earhart. Gandhi. Rosa Parks. Dr. Martin Luther King, Jr. Neil Armstrong. Mother Theresa. Maya Angelou. Joe Montana. Michael Jordan. Bill Gates. Steve Jobs. The list could go on. And does.


Hard stop.

Think with me for a moment…what is it exactly, that all these people have in common?
They - refused to be satisfied with things as they are. They refused to give up. They possessed a relentless curiosity - not just of what is, but of "what could be". They remained - they "stayed…curious" about what a better future could look like.
In a time where many have given up on better jobs, families, futures, (fill in the blank) … what if we refused to … wait, no, change up ... what if we STAYED curious about what it will take to build better lives? Better families? Better futures? What if we refused to give up on exploring ... on this very brave and beautiful act of discovery?